Pro-ID

Today marks the official launch of the Living Principles for Design, a new online portal "intended to give the creative community a place to share and showcase best practices, tools, stories and ideas for enabling sustainable action, popularizing the efforts of those who use design thinking to affect positive cultural change."

Originally conceived through AIGA—the professional association for design—The Living Principles will provide a nexus for people and thought, and grounds itself in a roadmap, or framework, of four considerations: Environment, People, Economy, and Culture

The Living Principles framework aims to clarify the multiple, interrelated dimensions of sustainability and guide purposeful action in everyday design and business practice. Drawing from decades of collective wisdom, theory and results, the framework weaves environmental, social, economic and cultural sustainability into an actionable, integrated approach that can be consistently communicated to designers, business leaders, educators and the public.

The initiative will depend on the creative contributions of community participants from every discipline, and members are invited to address topics in sustainability through the posting of articles, suggestions for best practices, case studies, opinion pieces, reviews, podcasts, videos, and more.

Presented by Mohawk Fine Papers, the Living Principles has received the endorsement of many global organizations, including Cumulus, Design Ignites Change, Design Management Institute (DMI), GreenBlue, Industrial Designers Society of America (IDSA), o2 Global Network, Organic Exchange, Society for Environmental Graphic Design (SEGD), Icograda,The Society of Graphic Designers of Canada (GDC) and Winterhouse Institute. Core77 is proud to be a media sponsor of the initiative, and we'll be sharing content with the site and posting some of our favorite Living Principles' picks, so stay tuned to both sites for more.

If you'd like to join the Living Principles' community, all you have to do issign up here.

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