10/12/10

IDSA & Teague announce Design of the Decade award winners

Posted on Thứ Sáu, tháng 12 10, 2010 by Pro-ID group

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It can't be easy to condense ten years' worth of design into a single series of awards, but that's what the IDSA and Teague have collaborated to do. The duo have just announced their Design of the Decade award winners, honoring ID'ers across a variety of categories stretching from 2001 to today.

Above is the Gold winner in the Consumer category, Target's ClearRx medicine bottle from 2005, designed to make it easier for the elderly to identify and access their pills. And while the expected categories of "[Best] Solution to a Consumer Problem" and "Most Profitable Solution to a Business Problem" feature prominently in the DoD Awards, there's plenty of weightier categories like "[Best] Solution to a Developing World Social Problem," "Best Sustainable Design Solution" and "Most Responsible Design Solution." Check 'em all out here.

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